We believe in uniforms. Not a black mock turtleneck, but the same principle—focusing on the work and what is important, rather than losing time on non-essential decisions. We have standardized all of our UX and visual design tools (Adobe Creative Suite, Sketch, Invision, Axure). It’s a “behind the curtain” process question clients and agencies alike rarely think to ask aloud. However, it can have a major impact on efficiency.
By standardizing our design tools all of our team members hand off project elements quickly, back and forth, without a lot of translation or time wasted hunting around for elements. This has an enormous impact on our agility, timelines, functionality and ultimately our creativity. It allows us to instead focus on what we do best—delivering the best designed digital products and experiences to you.