Amerisource Bergen
AmerisourceBergen (ABC) is the largest pharmaceutical services company in the United States dedicated solely to the pharmaceutical supply chain. ABC contracted Extractable to redesign their customer portal to expand the client service experience.
Goals
Streamline online product ordering
and account management.
Enable efficient, self-servicing for
customer support.
Create a uniform user experience across
all aspects of the portal, regardless of
user type.
Develop custom applications, such as
sales lead automation tools, live chat,
event and press release publishing, and
Verity search integration.
Ensure compatibility with IBM
WebSphere platform.
Target Audience
14,000 pharmacy partners (~ 20% of all
U.S. pharmacies) comprising 50,000
users and 16 different user types.
Services Provided
Brand strategy
Site strategy, design, and
implementation
Database application integration
Custom application design
Go to Amerisource Berger
Results
Increased productivity and cost savings by implementing a new content management system and workflow.
Developed a hub-based architecture offering a range of tools, products, services, news, and information specifically tailored to the different user type needs, including options for calling ABC, communicating via email, or interacting via on demand chat with an ABC customer service representative.
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