SAN FRANCISCO, June 11, 2014 - EXTRACTABLE, the award-winning, data-driven digital agency, has worked with leading real estate investment firm Marcus & Millichap to launch a modern new website experience. The new site supports a heavily relationship-based sales process while enhancing the firm's brand.
Founded in 1971, Marcus & Millichap has more than 1,300 investment professionals located throughout the United States and Canada. A leader in commercial real estate investment sales, financing, research and advisory services, Marcus & Millichap relies on strong, personal, one-to-one relationships between sales agents and customers.
"The new website had to digitally support Marcus & Millichap's culture of personal sales relationships, while facilitating cross-selling opportunities and allowing the firm to build broader brand awareness through social media," says Mark Ryan, Chief Analytics Officer at EXTRACTABLE. "We tapped into the firm's proprietary knowledge and expertise, as well as its breadth and depth of property offerings and range of market research, to create a modern site that highlights Marcus & Millichap's experienced agents and extends the reach of the sales force."
The new site has helped Marcus & Millichap secure its leadership position in the market while helping the firm expand lead generation and nurturing and support its sales processes.
Read the full release here.