Press Releases

Extractable Redesigns California Teachers Association Web Site and Extranet

San Francisco, CA.  September 8, 2006 - Just in time for the new school year, Extractable is pleased to announce the launch of the redesigned and rearchitected California Teachers Association (CTA) web site and extranet. CTA serves more than 335,000 members and the site features a new MyCTA portal section offering a wide range of online services to those members, including active teachers, student teachers, and retired NEA members.

CTA's redesigned web site is live at http://www.cta.org.

About The California Teachers Association
The California Teachers Association (CTA) is California's largest professional employee organization, representing more than 335,000 public school teachers, counselors, psychololgists, librarians and other non-supervisory, certificated personnel. CTA is affiliated with the 2.8 million-member National Education Association (NEA).

More than 1,100 chapters or local teachers associations are chartered as CTA affiliates. Two unique CTA Chapters are "statewide" affiliates: The California Faculty Association (CFA), the bargaining agent for professors in the California State University system, and the Community College Association (CCA), representing members in 42 chapters who work in 72 community college districts across the state. More information about the organization is available at http://www.cta.org.

About Extractable
Founded in 1999, Extractable is a leading interactive agency specializing in online customer experience. We develop interactive solutions which accelerate the achievement of our clients’ business objectives and deliver a positive exchange of value to their customers. We create clear information and technology strategies to address target audiences and monitor end results by working with our clients’ executives and business units to understand their discreet business goals and competitive positioning. The results of this business-focused methodology have a direct impact on our creative design and technical execution, ensuring each our clients’ online services are working together towards specific measurable outcomes.  

As an interactive agency, our core competency is online development.  Our primary services include strategic development, creative design, and application development.  Our deep experience in both creative and technical solutions provides the foundation for our development of dynamic, targeted web sites and database applications.  These core skills are bolstered by experience and partnerships allowing us to provide the range of interactive skills our clients need, including content management, analytics, search engine optimization (SEO), search engine marketing (SEM), email marketing, and platform consulting.

Our work speaks for itself.  Extractable has a national growing client list of many top firms.  Clients include Visa, FedEx, HTC America, EMC, Novellus Systems, Vivendi Universal, AmerisourceBergen, Fair Isaac, Roche, Mentor Graphics, Argent Mortgage, Extreme Networks, ADP, and ABM Industries.

More information is available at http://www.extractable.com.